Does AdWords Actually Work?
April 15, 2016
Some digital marketing tools and practices can be a bit complex and prone to inaccurate assumptions. Google AdWords is a good example, and the issue
Some digital marketing tools and practices can be a bit complex and prone to inaccurate assumptions. Google AdWords is a good example, and the issue
Your social networking strategy is the most direct, personal, and transparent way you have of engaging with the community surrounding your business. The success of
You can probably tell that we love our blog. This might lead you to wonder why we see it as such an indispensible tool. Even
What exactly SEO involves and how it is used has changed in many ways over the years. Therefore, it’s only natural that there are a
As you may know, 2015 was a benchmark year for the ever-evolving relationship between the internet and consumer mobile devices. It was the first year
The success of your marketing plan and how quickly you get results depends on what tools you use and how. Some take time while others
Considering how significantly practices have changed, the marketing landscape certainly isn’t what it used to be. So how exactly did we get from the earliest
Things have changed a lot since the ’90s, and the way we use email is no exception. Many people are quick to assume that things
At CAYK, we like to talk about the importance of a personal touch in maintaining a strong network. This advice may seem like it only
We see Google show up in the media every day, usually regarding things like SEO, mobile technology, and other topics. One that has spread like
Now that we’re in the later stages of 2015, it’s a good idea to take a look at what lies ahead for next year. What
There’s a lot of advice out there on the uses of social media. Unfortunately, not all of it is completely accurate and this can lead
When working with a marketing expert to put together a social networking plan for your business, it can be tempting to let them take the
Content is the lifeblood of digital marketing. If you have any hopes of keeping your organic traffic strong, it’s all about keeping the quality of
The way we use the internet has changed in countless ways over the past couple decades. SEO is no exception. As one of the most important aspects of your marketing plan, it’s a good idea to be as knowledgeable on the subject as possible. Here’s a little breakdown to get you acquainted.
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