Not Just a Marketing Agency
Actual Business Results Come From a Focus on Business Outcomes, Not From Getting Caught Up in the Tactics That Achieve Them
Inbound Marketing
Advertising
SEO
In the internet age, generating leads is about far more than putting out a few ads. Traditional outbound marketing no longer represents the full picture. You need to give your leads a reason to come to you, and you need to make yourself as visible as possible in search results. If not, you’ll miss out on a vast portion of your potential customers! With SEO solutions tailored to your business, CAYK Marketing, a Marketing Agency in Calgary, can help you drive more high-quality organic traffic to your site than ever.
Social Media
Website Development
This is one of the most definitive questions in modern commerce. People may ask you in person, or it’ll be on their minds when they find you in Google My Business listings. Either way, it’s one of the first things that a person wants to know about a business. Why? Because they’re faced with more choices than ever when looking for the things they need. When they visit your custom designed and developed website by CAYK, that choice will be a no-brainer.
Strategy & Consulting
Data & Analytics Solutions
In a world of ML and AI, we choose to embrace the use of Data as any Marketing Agency in Calgary worth it’s technical chops should.
Which Digital Marketing Solutions Are Right For Your Business?
Who We Are
As a local and second-generation marketing team who have grown with the digital age, CAYK Marketing possesses a deep understanding of the Internet and how businesses can leverage it to increase revenue. From search optimization, website design, paid advertising and more, we stay at the forefront of a changing field to help our clients take advantage of their online presence.
With a range of areas of expertise, our team is eager to meet and share our knowledge and skill to help businesses succeed in digital marketing.
Who We' ve Helped
At CAYK, we’re passionate about the achievement and success of our clients. Our solutions help empower enterprises to take control of their performance.
This is demonstrated in the case study you’ll find below.
Trusted by
1000's
of businesses
since 1994
Let Us Show You How We Can Transform Your Business.
Recents From The Launch Pad
Improving Your Brand’s Online Presence
Your brand’s online presence is what allows people to find, interact, get to know, like and trust you. The face behind your business is as crucial as the business itself. It’s important to create a positive image and a personal brand presence. What strategies can you use to engage users and improve your brand’s online […]
Effective Email Marketing
With video, artificial intelligence, virtual reality, and chatbots, it may seem like email marketing is long past its prime. But email marketing has evolved. It remains an incredibly powerful tool for getting messages directly to your clients/prospects, building trust, promoting a brand, strengthening relationships and boosting ROI. In 2019, global email users numbered 3.9 billion. […]
Dynamic Geographic Advertising and Content
The most powerful marketing technique is personalization. 86% of consumers feel that personalization has some effect on what they purchase, while 25% claim that personalization significantly influences their purchase. This is why dynamically geotargeted ads/content is important. Tailoring a marketing experience to a visitor’s location (and other identifiers) allows you to increase ad relevance, making […]
Reaching Customers Through Search Ads
The search engine is the go-to resource for whatever questions life brings. Need information on a health condition? Want to try a new restaurant? Curious about a new product? Looking for a new dentist? The modern search engine has an endless supply of answers and information. This breadth of data is why search ads are […]
Conducting an A/B/n Split Test
A/B/n split testing helps website owners build a culture of data-informed decision making by enabling businesses to take into account audience preferences. Conflicting opinions regarding website design can be settled with a split testing methodology, benefiting the website owner and visitors by helping create the best site design. The following are the basic steps for […]
A/B/n Split Testing
One of the simplest and most effective ways to boost post-click landing page conversion rates is to use a powerful method of optimization called split testing. What is A/B/n split testing? A/B/n split testing is a scientific method of conducting controlled, randomized experiments with the goal of improving a website metric (form completion, purchases, […]
What Is SSL and Why Do I Need it?
You want your business data to be secure. Criminal elements want your data to make a quick buck. They put businesses at risk by intercepting communications between a website and its customers; compromising credit cards, stealing identities and looting data. One-quarter of organizations experienced a breach of customer and/or employee data in 2020. If your […]
Page-Specific Remarketing
What is remarketing? Remarketing is a technique that involves displaying ads to consumers who have previously interacted with your website or used your mobile app. A remarketing strategy allows you to stay connected to your target audience while building brand awareness. You can remarket through the use of YouTube, Gmail, Apps, display networks and/or search […]
Dynamic Search Ads
Dynamic Search Ads are an ad format that enables you to catch relevant searches based on the titles, frequently used phrases and product listings on your website rather than keywords. The Google search engine crawls your site and matches to search terms closely related to the content it finds. When a user makes a query, […]
Weather-Based Ads
The weather has a large influence on human behaviour, including buying behaviour. Temperature, humidity, snowfall, and, especially sunlight, can affect retail sales. In fact, only the state of the economy has a bigger influence on purchasing! The weather influences the food & drinks industry, automotives, clothing & fashion, travel, hospitality, leisure & entertainment, health & […]
CAYK Operations Staff are Personally Google Certified
