Tag: SEO Calgary

Understanding Inbound Marketing Automation

Knowing the Distinction These days, a brand’s online presence and marketing strategy are spread out to many different venues. This means that a traditional approach to marketing automation, one that generally tends to be too focused on email and sets up a system of conditions and marketing actions that can be too rigid, is a
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Marketing Automation Without CRO? It Could Be a Waste of Time! - Cayk Marketing - Online Marketing Calgary

Marketing Automation Without CRO? It Could Be a Waste of Time!

We’ve given you a look at some key considerations when it comes to marketing automation, but many of the best tools offer the greatest results when combined with others. Marketing automation and conversion rate optimization, for instance, is a match made in heaven! What’s Conversion Rate Optimization? If you’re familiar with search engine optimization, you
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Taking Advantage of MailChimp’s Free Marketing Automation - Cayk Marketing - Digital Marketing Calgary

Taking Advantage of MailChimp’s Free Marketing Automation

With so many different marketing tasks to keep up with in your strategy, things would be pretty overwhelming if it weren’t for marketing automation. Some automation solutions are more affordable than others, but thankfully the email campaign service MailChimp has you covered! What is Marketing Automation? Like any range of digital technologies, the thing that
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Say Thanks to Your Clients Over the Holidays - Cayk Marketing - Marketing Experts Calgary

Say Thanks to Your Clients Over the Holidays

Despite what many might assume, modern marketing isn’t just about stuff like analytics and content. It’s also about connecting with your clients in a genuine and meaningful way. The holidays are perfect time for this! Why It’s Important You’ve probably heard people say that things like social media are detracting from real-life interactions and relationships
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How CAYK Can Help You Successfully Launch Your New Business - Cayk Marketing - Web Design and Development Calgary

How CAYK Can Help You Successfully Launch Your New Business

The CAYK team has worked with a number of individuals who have just founded their business. If you want your company to be a successful endeavor, starting off on the right foot will make all the difference. We can help make it happen! Design and Web Development One of our specialties here at CAYK is
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Search Engine Optimization Through the Ages - CAYK Marketing - Calgary Digital Marketing

Search Engine Optimization Through the Ages

The way we use the internet has changed in countless ways over the past couple decades. SEO is no exception. As one of the most important aspects of your marketing plan, it’s a good idea to be as knowledgeable on the subject as possible. Here’s a little breakdown to get you acquainted.

Does Working With an AdWords Certified Professional Raise Your PPC Costs? - CAYK Marketing - Advertising Calgary

Does Working With an AdWords Certified Professional Raise Your PPC Costs?

Recently, two members of the CAYK® team became Adwords Certified Professionals. Does that mean working with a company like ours to manage your pay-per-click search advertising is going to cost you more? The short answer is “no.” Unfortunately, many of our lesser-qualified competitors actually charge more than we do to help with your AdWords campaigns. In
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One Surprising Way to Improve Your Internet Marketing - CAYK Marketing - Calgary Digital Marketing

One Surprising Way to Improve Your Internet Marketing

Looking for an offbeat and unconventional way to improve your Internet marketing campaigns this fall? Try something radical – ignore Google and search engine optimization as a whole for a couple of months. Before you start wondering how we’re going to defend ourselves against such heresay, note that we aren’t suggesting you give up the
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