Tag: Marketing Strategies

Branding vs. Marketing

Branding vs. Marketing

Marketing and branding are both excellent tools to make your business stand out. These two terms have a tendency to be used interchangeably but are

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Email Marketing

Email Marketing: It Works!

Introduced in 1971, email remains one of the most popular and effective marketing tools. In fact, 30% of global consumers rank email as their preferred

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In-house vs Agency Marketing

In-House vs. Agency Marketing

When it comes to promotion, companies can choose between in-house professional advisors or marketing agencies. This is a critical decision for business owners and stakeholders.

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Marketing is About People

Marketing is About People

It’s estimated that Canadians see between 4,000 and 10,000 ads per day! Everyone wants our attention! Though we may not like being bombarded with ads,

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Page-Specific Remarketing - CAYK Marketing - Digital Marketing Agency - Featured Image

Page-Specific Remarketing

What is remarketing? Remarketing is a technique that involves displaying ads to consumers who have previously interacted with your website or used your mobile app.

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