Could Not Nurturing Lost Leads Make You A Lost Leader?
May 15, 2023
Imagine this scenario: A few weeks ago everything was going great and customers were engaging attentively with your products or services. Then suddenly they disappeared
Imagine this scenario: A few weeks ago everything was going great and customers were engaging attentively with your products or services. Then suddenly they disappeared
20% of all retail sales happen online and 27% of the global population shop online. Thatâs 2.14 billion online shoppers! Brands and retailers must rise
After decades of use, email is still one of the most effective methods of nurturing leads. In fact, 30% of global consumers rank email as
Marketing is the action of promoting and selling products and/or services and includes market research and advertising. Over time, thereâs been a shift away from
Previously, we mentioned that personalized email campaigns are only the tip of the iceberg when it comes to marketing automation. It can serve a multitude
The amount of traffic flowing to your website is directly related to how much new business you take in. Not only this, but it is
With all of the time and resources you put into establishing relationships with new customers, it’s only right that you take the necessary measures to
Keeping people engaged with your brand is an ongoing process. Content and social media play important roles in this effort, but two other techniques that
Countless new and sophisticated tools are becoming available to businesses every day. This is of course good news, but it also means that the pressure
If your company simply adopted every single marketing tool that popped up on the radar without learning about it first, it would probably do more
Our marketing automation service MA/CRO is one of our proudest achievements, and something that can help any business in countless ways. If you’re aware of
If you’re familiar with automated marketing emails, you probably have an idea of how marketing automation has functioned in the past. However, it has evolved
While we all have personal resolutions to set and pursue throughout the coming year, it’s important to do the same for our businesses. So how
2017 has been yet another highly rewarding year for the CAYK team. Not only have we joined forces with so many great new clients, we’ve
In the field of digital marketing, trends come and go. Some techniques stand the test of time while other fall out of favour. So what
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