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  • Your Social Media Marketing Options

    When it comes to assembling a successful approach to social media marketing for your business, there are a lot of paths you can take. Because of this, knowing where to even begin can be a bit tricky. That’s what we’re here for! Doing It Yourself One option that many businesses…

    4th July 0 read more

  • Increasing Facebook Likes

    Do you want to increase the number of people who “LIKE” your business on Facebook? Consider these two relatively inexpensive ideas; 1) A live social counter mounted in your reception area that updates in real-time as your guests “LIKE” your Facebook Page (approx. cost $340 US). 2) Offer Free Wifi…

    8th March 0 read more

  • Why Your Social Networking Plan Needs You

    When working with a marketing expert to put together a social networking plan for your business, it can be tempting to let them take the wheel and watch how things improve. After all, we’re here to give you the reach you couldn’t have gotten on your own. However, the best…

    15th October 0 read more

  • How to Track the Deliverables of Responsive Internet Marketing

    If you have done business with us recently, then you already know how excited we are to be able to bring responsive Internet marketing plans to so many companies in and around Calgary. One of the things we focus on with responsive marketing, of course, is continual improvement, rather than…

    28th November 0 read more

  • The 4 Rules of Outsourcing Social Media

    It is becoming more and more common these days to outsource social media marketing – especially the creation of social content and posting from one format or profile to another. But, do you know the best practices you can use to ensure that your Internet marketing partner is giving you…

    19th June 0 read more

  • How Well do Your Social Contacts Know You?

    Earlier this month, we wrote about the need for personal attention in your social media marketing efforts if you truly want to make a splash on sites like Facebook and Twitter; however, simply being involved isn’t enough – the best businesses and professionals make themselves stand out by adding a…

    14th June 0 read more

  • The One Thing Missing From Many Social Media Marketing Plans

    Social networking has gone from being a fun Internet pastime to a big business, with companies of all sizes participating in one way or another. But, as the profiles and memberships go up – and the tweets and updates along with them – it’s easy to see that something is…

    12th June 0 read more

  • What To Do When You Receive Negative Feedback on Your Facebook Business Page

    As part of our business is social media management here in Calgary we’re kind of… um… speechless. This latest Facebook brand meltdown comes from a small business owner in Scottsdale, Arizona. Without going into full detail (there will be a link to the full story including screencaps of the offending status…

    16th May 0 read more

  • Why Social Media Marketing is About Chickens and Eggs

    For a social media marketing campaign to succeed and show any kind of measurable profit, it’s important to develop a list with a sufficient number of targeted contacts. At the same time, most social experts will tell you that Facebook, Twitter, and LinkedIn are great forums for making connections…as long…

    15th April 1 read more

  • Is Your Scheduled Twitter Feed a Marketing Disaster Waiting to Happen?

    Twitter can be a wonderful tool for communicating with lots of different customers and colleagues all at once, with the added bonus that followers can re-tweet your messages to their contacts, magnifying your marketing and PR reach with every message. The only problem? Logging onto Twitter can be time-intensive and…

    21st January 0 read more