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Category: Online Marketing

Why You Shouldn’t Search for Your Own Ads - Cayk Marketing - AdWords Campaigns Experts

Why You Shouldn’t Search for Your Own Ads

Some processes in marketing, like your ad campaigns, require more monetary investment than others. Because of this, it can be tempting to take a peek at how they’re doing. There are a few reasons why this should be avoided! Why View Your Own Ads? If there is a person searching for a company that provides
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The Internet in History

Much like telephones, cars, or other key pieces of technology, the internet is something you use regularly enough that you probably don’t often think about its origins. Let’s see if learning a bit of its history will provide us with some insight into how we use it to market our businesses. Early Glimpses It may
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What to Do If You Need More Business Now - Cayk Marketing - Digital Marketing Experts Canada

What to Do If You Need More Business Now

The success of your marketing plan and how quickly you get results depends on what tools you use and how. Some take time while others are more immediate. So what if you need results as soon as possible? Here are a few things you should consider. AdWords If you want to spark a boost in
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How to Create Effective Online Content

Content is the lifeblood of digital marketing. If you have any hopes of keeping your organic traffic strong, it’s all about keeping the quality of your content in tip-top shape. So how does one actually maintain quality control in a dependable way? Let’s run through a few key strategies. Create Something of Value One of
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How to Make Your Blog Work For You - CAYK Marketing - Calgary Digital Marketing

How to Make Your Blog Work For You

For countless businesses and independent professionals, a blog is one of the most valuable tools in the inbound marketing toolbox. With so much potential as a hub of searchable content — and a gateway into the rest of your online presence — it’s in your best interest to make it the best it can be. Here are just a few ways you can keep your bases covered.

The Benefits of Investing in Owned Content - CAYK Marketing - Digital Marketing Calgary

The Benefits of Investing in Owned Content

With today’s accessibility to social media, many companies are using native advertising in the form of suggesting Facebook posts or promoting tweets that link to online publications that advertise their services. Often, the content of these publications doesn’t come directly from the company itself. Owned content is a growing trend that promotes the use of
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The Proven Formula for Web Marketing Content

Do you know how to generate great web content that attracts buyers and convinces them to do business with you? Most Calgary businesses don’t, but the principles are incredibly easy to learn. In fact, all you have to do is follow our proven formula for creating web marketing content: First, you start with a hot
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