
What are Google Display Ads?
Display ads are a type of online advertisement that combines text, images and a URL (online address). They link to a website where a user
Display ads are a type of online advertisement that combines text, images and a URL (online address). They link to a website where a user
Marketing and branding are both excellent tools to make your business stand out. These two terms have a tendency to be used interchangeably but are
Digital and mobile channels are essential for acquiring and retaining customers, whether you’re a brick-and-mortar store or an online service, making the creation, streamlining and/or
Geocoding; What it is and What it has to do With Marketing In today’s competitive marketplace, businesses that wish to thrive must incorporate the latest,
Consumers are constantly searching for the best products and services offered near their location. 46% of Google searches are looking for local information and 88%
The website of a business is the first point of contact with customers and is crucial to marketing and branding campaigns. A good website combines
Despite its power as a marketing tool, social media management is often quite misunderstood. If you want to build a strong audience, engage with your community,
As seasons change, so should your marketing approach. Thinking seasonally about how you express yourself as a business is one of the most important steps
Why clients will not always see their own ads. Clients want their ads to show up to the most relevant ‘searchers’ during their campaign. The
We have several events planned in September and hope that you will join us. Starting on the 10th, we are hosting a webinar to follow
With today’s accessibility to social media, many companies are using native advertising in the form of suggesting Facebook posts or promoting tweets that link to
Imagine for a moment that your very best customer came over for dinner and brought seven or eight of his colleagues and competitors, introducing each
Recently, two members of the CAYK® team became Adwords Certified Professionals. Does that mean working with a company like ours to manage your pay-per-click search advertising
For a while, after Internet business and online marketing became huge topics, it was necessary for ad agencies, graphic designers, and other creative vendors to distinguish