Category: Internet Marketing

When Your Inbound Strategy Is Great, but Your Content Needs Work - Cayk Marketing - Inbound Marketing Strategy

When Your Inbound Strategy Is Great, but Your Content Needs Work

As we demonstrated in last week’s article, when the individual aspects of your marketing strategy work in synergy, they give you the best results. But what happens when one component isn’t quite right? The quality of your content, for instance, will make all the difference. What Makes a Great Inbound Strategy? Before we jump into
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How Do Inbound Marketing and My Website Work Together?

A successful marketing plan is a large, complex machine, with many moving parts all working together to help you grow. When it comes to generating and converting leads, one of the most important elements is your website. So how exactly does it empower your inbound strategy? Understanding Inbound One of your primary marketing goals should
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Is Marketing Automation Right for You? - Cayk Marketing - Marketing Automation Experts

Is Marketing Automation Right for You?

If your company simply adopted every single marketing tool that popped up on the radar without learning about it first, it would probably do more harm than good. The first step is always to determine if and how a new resource can get you results. Let’s look at marketing automation. Loads of Leads One type
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Is Your Business Getting Lost in the Swamp? - Cayk Marketing - Digital Marketing Calgary

Is Your Business Getting Lost in the Swamp?

Competition is a core part of running a business. Not all industries have to contend with it to the same degree, but if you want growth, you need to stand out. This is a task that seems to be getting harder and harder these days, especially on the web. Here’s how to make it a
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Is MA/CRO by CAYK More Than Just a HubSpot Subscription?

Our marketing automation service MA/CRO is one of our proudest achievements, and something that can help any business in countless ways. If you’re aware of the services offered by HubSpot, however, you may be wondering what the difference is. We’d love to show you! Basic Principles There are some concepts to know before you can
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Make 2018 Your Company’s Best Year Yet - Cayk Marketing - Digital Marketing Experts

Make 2018 Your Company’s Best Year Yet

While we all have personal resolutions to set and pursue throughout the coming year, it’s important to do the same for our businesses. So how do you put your company on a course for more growth throughout 2018? The right consulting can take you miles ahead of the rest! Social Media Today’s web technologies are
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Are You Getting Untrustworthy Marketing Advice? - Cayk Marketing - Online Marketing Experts

Are You Getting Untrustworthy Marketing Advice?

Digital marketing is a competitive field, and everyone has their own approach to helping businesses succeed. However, an agency that approaches you with certain motives may not have your best interests at heart. From false data to false promises, here’s how to spot them. The Traffic Audit Dishonest marketing agencies employ a number of unsavory
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3 Reasons Why Your Blog Is Only Getting More Important - Cayk Marketing - Online Marketing Calgary

3 Reasons Why Your Blog Is Only Getting More Important

In the field of digital marketing, trends come and go. Some techniques stand the test of time while other fall out of favour. So what about your blog? Not only is this tool still a critical asset, it’s only going to become more and more important for you to maintain one. Here’s why. The Competition
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Why Your Business Needs to Be on Social - Cayk Marketing - Online Marketing Agency

Why Your Business Needs to Be on Social

There’s a lot of talk about social media in the digital marketing world, and for good reason. It has revolutionized the way that people, organizations, businesses, and cultures connect with one another online. If your business hasn’t caught on in this department, here’s why it’s so critical. Starting on the Right Foot If there’s one
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