
Avoid These Website Mistakes
The website of a business is the first point of contact with customers and is crucial to marketing and branding campaigns. A good website combines

The website of a business is the first point of contact with customers and is crucial to marketing and branding campaigns. A good website combines

84% of people with internet access use social media. The average user spends 2 hours and 25 minutes on social media every day. 74% of

Website users have a low tolerance for poor user experience. They want to find information easily and accomplish tasks quickly. Improving their experience can lead

Page load speed affects bounce rates, is an indicator of overall user experience and is a factor in a site’s ranking. You can improve organic

Not all content will engage your audience. You need content that satisfies your customers, stands out amidst the competition, inspires your audience and nudges readers

If you want more organic traffic to your website you need an SEO (search engine optimization) strategy. This procedure involves planning, outlining and implementing steps

It’s estimated that Canadians see between 4,000 and 10,000 ads per day! Everyone wants our attention! Though we may not like being bombarded with ads,

Your brand’s online presence is what allows people to find, interact, get to know, like and trust you. The face behind your business is as

With video, artificial intelligence, virtual reality, and chatbots, it may seem like email marketing in Calgary is long past its prime. But it has evolved.

The most powerful marketing technique is personalization. 86% of consumers feel that personalization has some effect on what they purchase, while 25% claim that personalization

One of the simplest and most effective ways to boost post-click landing page conversion rates is to use a powerful method of optimization called split

Dynamic Search Ads are an ad format that enables you to catch relevant searches based on the titles, frequently used phrases, and product listings on your

The weather has a large influence on human behaviour, including buying behaviour. Temperature, humidity, snowfall, and, especially sunlight, can affect retail sales. In fact, only

Your social media presence is on point and you’re reaching your target market. Your website design is sound and regularly updated with quality content. Your

In online business or eCommerce, a conversion occurs when the recipient of a marketing message performs a desired action such as: Submitting information Signing up
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