Categories
Google Industry News

Google Gmail Introduces “Confidential Mode”

Google recently released an update to Gmail that allows users to send confidential email messages. The new feature allows users to send email that requires a PIN to open it. You have the option to send the PIN as an alternate email or if you enter the recipients cell phone number through the send process the recipient will be able to request the PIN via SMS message.

As Google explains on their own website, “You can send messages and attachments with Gmail’s confidential mode to help protect sensitive information from unauthorized access. You can use confidential mode to set an expiration date for messages or revoke access at any time. Recipients of the confidential message will have options to forward, copy, print, and download disabled.”  → Read more from Google here.

If you are a G-Suite business user, you may have to ask your G-Suite Administrator to activate this functionality from the Admin console.

Once the feature is active, here is how to send confidential email →

  1. Start a new email message by clicking “Compose”.
  2. Look for the “Lock & Clock” Icon in the lower right of your composer to activate Gmail Secure Mode.
  3. Set the date that you wish to have the email message expire automatically and set how you would like the recipient to receive the passcode (PIN).
  4. Choose “No SMS passcode” and the recipient that is using Gmail will have direct access to open the email. Non-Gmail users will receive a passcode in a different email message.
  5. If you choose “SMS Passcode,” the recipient will get a passcode by text message. They will be prompted to ‘get’ the SMS message when they open the email so that it will make some sense to them. Make sure to have the correct cell phone number or they won’t be able to see the message.
  6. Click ‘save’ on the pop-up and then you are ready to send your message.

Here are a few examples why you may want to send confidential email that automatically expires →

  1. Sending usernames and passwords to a friend or colleague.
  2. Sending personal information.
  3. Sending a ‘legal’ notice or document that you do not want hanging around forever.
  4. Sending payment or credit card information.
  5. Sharing financial documents etc. etc.

Does the new ability to send confidential emails truly protect the message from outside prying eyes?

The simple answer to that question is NO.

The more robust response is MAYBE.

The Recipient can take a screen capture of the email with desktop software → The recipient will receive the message, after verifying the passcode, in a web-browser. I was not able to use “Clipular”, a popular screen capture plugin for Google Chrome to make a screen capture of the email message. I was however able to take a screenshot using my desktop screen capture application.

There is no easy way to forward the confidential email → The only way I can think of to forward the secure mail message would be to take a screen capture and then paste it as an image in a new email message.

The ability to ‘right-mouse-click’ and copy or view the source of the confidential email is disabled.

Summary

Sending confidential and self expiring email is a great new feature for Gmail. The general average recipient of an email will likely have no reason to try and defeat the process. That is of course assuming that the security is in place to protect the sender and the recipient.

Having specific email messages secure and ‘self-destructing’ is an excellent step in the right direction.

Categories
Company Updates Google Industry News Uncategorized

September 2015 – Google Events

We have several events planned in September and hope that you will join us.

Starting on the 10th, we are hosting a webinar to follow up the Google Mobile Friendly Update that occurred in April. This is an easy one for people to join us right from their own desk!

Do you eat breakfast? The Digital Breakfast with Google on September 23 will be right up your alley. Join us at the Willow Park Golf & Country Club for breakfast and meet our Google Agency Representatives.

Winding up the month on the 30th, we are hosting our 3rd Google Partners Connect. This is a casual meeting over coffee – a great opportunity to network. During this event some of Google’s top Advertising professionals will stream in LIVE and present on the most current trends in digital marketing.

I hope that you will join us. Call me if you have any questions at <span class="**403-456-0072**-CAYK">***403-456-0072***</span>

David A. West
CAYK Marketing Inc.

CAYK WEBINAR | Post Mortem: Google’s Mobile Friendly Update | Sept 10, 2015 at 11am | Join David West and Melissa Gregory online for what promises to be a very interesting 35 – 45 minute seminar.
Register here –> http://yyc.tips/mobile26min

BREAKFAST with GOOGLE | Sept 23 at 7:45am | Join David & the CAYK team as we meet “live” at the Willow Park Golf Club. Meet our Google Agency representatives and be exposed to some of the most current information available about digital advertising –> Limited Seats –>
RSVP here –> http://yyc.tips/breakfast2

GOOGLE Partners Connect | Sept 30, 2015 at 9:30am | Join us, in person | The Internet gives every business a chance to achieve success. We’d like to invite you to join our agency for a Google event designed to help you reach your business goals online. It’s a great opportunity to learn from digital marketing and advertising experts about how to grow your business online. –>
RSVP Yes here –> http://go.cayk.click/google3

Categories
Industry News

Get to Your Target Audience With a Trusted Calgary Marketing Company

Canada is known for its diverse and multicultural population, so much so that nearly a fifth of all Canadians are, or descended from, immigrants. However, race no longer seems to be an issue as Canadians identify themselves more with Canada rather than their parent country, as Canada.com has discovered. This information may be useful to entrepreneurs looking to expand their business.

Categories
Industry News

Calgary Marketing Should Utilize Canada’s Growing Internet Environment

Canada has one of the largest concentrations of internet users per its population in the world. About 83 percent of all Canadians age16 and above are known to access the Internet almost every day. Statistics Canada has noticed a few trends that emerged among Internet users from a study they conducted last year. The Media Caster Magazine reported some of these results: