Category: Calgary Marketing News

Have You Heard of Budgies.Online? - Cayk Marketing - Inbound Call and Live Chat Management

Have You Heard of Budgies.Online?

Marketing your business is all about communication. If we don’t acknowledge this, we risk forgetting that everything from phone calls to email and live chat should be approached with smart marketing techniques in mind. This is where Budgies.Online comes in! The Importance of Communication Whether it’s a blog post, a paid advertisement, or an email
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Do Direct Mail Campaigns Still Work? - Cayk Marketing - Marketing Experts Calgary

Do Direct Mail Campaigns Still Work?

With so much of common marketing practice surrounding digital tools these days, it’s easy to lose sight of the methods that have been used for much longer. Direct mail is a perfect example. You may be surprised to know that it can still get the job done! More Effective Than You Think When combined with
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Appreciating Your Clients - CAYK Marketing - Digital Marketing Experts Calgary

Appreciating Your Clients

At CAYK, we like to talk about the importance of a personal touch in maintaining a strong network. This advice may seem like it only applies to converting potential clients into new clients, but the truth is that your customer community deserves your sincere appreciation! Here are a few ways you can build a strong
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The Growing Importance of Real-Time Marketing - CAYK Marketing - Digital Marketing Calgary

The Growing Importance of Real-Time Marketing

The digital age of marketing is far from a new trend. We’re constantly plugged into social media looking for current world news and cultural events that will affect our business. Many businesses have already realized that they can take advantage of this constant connectivity. These businesses are utilizing real-time marketing efforts to appeal to both
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Did You Meet Your 2013 Marketing Goals?

December is a good time to take a step back and evaluate all the different parts of your company, and your marketing in particular. By now, you probably have a pretty good idea of whether or not you’re on track to meet your new sales and revenue targets. So, did you meet your 2013 marketing goals? If
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What's the Argument Against Responsive Internet Marketing?

Any time a new idea is introduced into the business world – and especially the world of Internet marketing – there are going to be some people who are going to fight. It’s no surprise then, that while Calgary businesses are embracing responsive Internet marketing plans, a number of agencies are pushing back against them.
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How to Keep Succeeding With Google AdWords in 2013

Even though lots of different Internet marketing techniques come in and out of vogue every year, Google AdWords remains one of the fastest, most predictable, and most efficient at bringing targeted traffic to your business website or online store. But, as with everything else online, the way you use it should constantly be changing and
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The 4 Rules of Outsourcing Social Media

It is becoming more and more common these days to outsource social media marketing – especially the creation of social content and posting from one format or profile to another. But, do you know the best practices you can use to ensure that your Internet marketing partner is giving you real value, and that you’re
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How Well do Your Social Contacts Know You?

Earlier this month, we wrote about the need for personal attention in your social media marketing efforts if you truly want to make a splash on sites like Facebook and Twitter; however, simply being involved isn’t enough – the best businesses and professionals make themselves stand out by adding a bit of personal touch and
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