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3 Keys to Successful SEO
Any business owner who wants to keep their company competitive and firmly grounded in the present should embrace the importance of SEO. However, it’s not an easy area of marketing to dive into without knowing a few key essentials. Here are three bases you need to have covered. Do Your Research Preparation and research are everything. For instance, form a clear vision of your audience and what information in your
Keep Your Business Social over the Holidays
Being social is about more than the content you share on your social media profiles and how many likes or followers you’ve racked up. It’s about engaging with your community both online and off. During the holidays, you’ll find that you have plenty of opportunities to get this right. The People Behind the Brand Many business owners tend to think that having a strong brand presence online simply means having
Are You Getting Untrustworthy Marketing Advice?
Digital marketing is a competitive field, and everyone has their own approach to helping businesses succeed. However, an agency that approaches you with certain motives may not have your best interests at heart. From false data to false promises, here’s how to spot them. The Traffic Audit Dishonest marketing agencies employ a number of unsavory strategies to get new clients, but there’s one in particular that we’d like to focus
Is Your Social Plan Missing You?
These days, it goes without saying that you can’t have a truly powerful digital marketing strategy without a plan for seizing the potential of social media. So what’s the most important ingredient of your company’s approach to utilizing this resource? At the end of the day, it’s you! The Philosophy Behind Social Social media is used for many things, but not all of them are essential to the core philosophy
3 Reasons Why Your Blog Is Only Getting More Important
In the field of digital marketing, trends come and go. Some techniques stand the test of time while other fall out of favour. So what about your blog? Not only is this tool still a critical asset, it’s only going to become more and more important for you to maintain one. Here’s why. The Competition As new ways to distinguish your business present themselves, things will only get more competitive.
What’s The Difference Between Social Media and Online Advertising?
The goals of PPC and social media are generally distinct from one another, but they also intersect in many ways. You certainly know that social media and advertising are not the same, but what exactly makes them different in spirit and why are these differences important? Common Goal, Separate Philosophies These two tools are both designed to bring leads to your business so that you can nurture them and convert
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