Digital Marketing Services

Online Marketing That’s About More Than Checking Off Boxes

The ever-changing world of Internet marketing can lead you to incredibly targeted, cost-effective ways to reach tens of thousands of new customers… or leave you trying one gimmick after another looking for a winning combination. At CAYK®, we combine an intimate knowledge of ingredients like search engine optimization, pay per click advertising, social media marketing, killer creative content, and more to develop a recipe for your online marketing success.

That means going beyond simply trying anything and everything, and focusing on the activities that are likely to give you the very highest return on investment – both now and in the future.

Our Standard Approach is to Not Have One

Although there are certain elements that are likely to be a part of almost any online marketing campaign, we’ve been around far too long to just assume that what works for some other company is going to be the best thing for you, too. Every business is different, which is why the plans, strategies, and content we devise for them have to be unique as well.

Starting from our initial meeting, we will work with you to figure out the best ways to incorporate lots of different elements into your online marketing plan, including:

INBOUND MARKETING

We are a full-service, inbound Marketing Agency located in Calgary, and we have one goal: to help your company find customers online. From social to search engine, our holistic marketing strategy covers every inch of the internet as we guide consumers away from your competitors and to your website. At CAYK®, you’ll find a complementary synthesis of organic, inbound marketing techniques and paid traffic drivers. Our in-house team is AdWords Certified; our company’s a Google Partner. Our professional writers, located across Canada, will help craft dynamic content that has your website moving through Google’s Rankings fast.

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MA/CRO MARKETING
AUTOMATION

Introducing MA/CRO, CAYK Marketing®’s powerful methodology to generating stronger qualified leads for your business. MA/CRO establishes campaign initiatives, driver campaigns, and engagement flows relevant to your potential clients at differing stages in their decision-making process. Together, marketing automation and conversion rate optimization work to direct more, stronger leads to you website, convert those leads into clients, and retain the customers you already work with.

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GROWTH DRIVEN DESIGN

Since the dawn of residential internet back in the 90s, CAYK®’s founder, David A. West, has been creating marketing websites for businesses. We’re proud to say that many of those companies are still our clients today. However, much has changed since the 90s. Doing business in Calgary without a website is no longer an option, and consumers expect significantly more. If your business needs a new marketing website with intuitive design, engaging content, and great conversion points, you’ve come to the right place.

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VIRTUAL MARKETING
DEPARTMENT

When buying a car, there are key features you can’t do without; websites are the same. CAYK® Communication services, like LiveChat, Inbound Calling, and Reviews+, make your website shine for your potential customers. Livechat connects website visitors to an agent who has the answers they need; inbound calling ensures someone always answers your phones. Finally, Reviews+ grooms happy clients to praise your business online, so there are many, great testimonials available to win the trust of new leads.

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We don’t just want you have a good strategy for finding customers online, but one that perfectly fits your company and situation.

Ready for Online Marketing Results?

At some point, your online marketing plan has to come together in the real world – and your bottom line – to be considered a success. Otherwise, all you have is a lot of wasted time, effort, and money.

If you’re ready to stop reading about what’s possible with Internet marketing, and start seeing some of the results for yourself, get in touch with CAYK® to schedule a free meeting today.