
Don’t Let FOMO Disrupt Your Marketing Strategy
“The Fear Of Missing Out” more commonly known as FOMO is a common fear shared among people, marketers, and entrepreneurs alike about missing out on
“The Fear Of Missing Out” more commonly known as FOMO is a common fear shared among people, marketers, and entrepreneurs alike about missing out on
20% of all retail sales happen online and 27% of the global population shop online. That’s 2.14 billion online shoppers! Brands and retailers must rise
Marketing is the action of promoting and selling products and/or services and includes market research and advertising. Over time, there’s been a shift away from
A digital marketing strategy is an actionable marketing plan for expanding your online reach and establishing your business’ presence on the internet. It raises awareness
Digital and mobile channels are essential for acquiring and retaining customers, whether you’re a brick-and-mortar store or an online service, making the creation, streamlining and/or
84% of people with internet access use social media. The average user spends 2 hours and 25 minutes on social media every day. 74% of
Content marketing involves the creation and sharing of online material such as videos, blogs, social media posts, and podcasts. This information does not explicitly promote
Taking the best of your existing content and renewing it is one of the most effective measures for improving SEO. It encourages search engines to
Want to build brand awareness, connect with existing customers, generate new leads, boost SEO, view competition efforts, cultivate your email list, amplify your sales and
The digital marketing landscape changes constantly. If you want to reach your audience, it’s important to let go of outdated or ineffective social media approaches.
84% of people with internet access use social media. The average user spends 2 hours and 25 minutes on social media every day. 74% of
Website users have a low tolerance for poor user experience. They want to find information easily and accomplish tasks quickly. Improving their experience can lead
Not all content will engage your audience. You need content that satisfies your customers, stands out amidst the competition, inspires your audience and nudges readers
It’s estimated that Canadians see between 4,000 and 10,000 ads per day! Everyone wants our attention! Though we may not like being bombarded with ads,
With video, artificial intelligence, virtual reality, and chatbots, it may seem like email marketing is long past its prime. But email marketing has evolved. It